

BOBINO IS A GOD FOOD SAUCE BRAND THAT REDEFINES MEALTIME BY BRINGING FLAVOR, ENJOYMENT AND AN ARTISANAL TOUCH TO EVERY BOWL. BORN FROM ONE OWNER'S LOVE FOR HIS PICKY-EATING DOG, THIS CALIFORNIA-BASED BRAND EMBODIES A MODERN AND RESPONSIBLE VISION OF ANIMAL WELL BEING. WITH ITS SLOGAN "GOURMET SAUCE FOR GOURMAND PUPS", IT PRIMARILY TARGETS MILLENNIALS AND GENERATION X CONSUMERS - DISCERNING PET PARENTS WHO SEE THEIR DOGS AS TRUE MEMBERS OF THE FAMILY AND PRIORITIZE PRODUCTS THAT ARE BOTH ECO CONSCIOUS AND DELICIOUS.
VISUAL IDENDITY

HORIZONTAL LOGOS
SQUARE LOGOS
VERTICAL LOGOS
ICONS
COLORS
PATTERNS
TITTLE TYPOGRAPHY
The BOBINO logo, with its bold and irregular typography, reflects the brand’s audacious and artisanal character. These letters, both assertive and imperfect, capture the energy and authenticity of dogs, while evoking the rich and indulgent texture of the sauces. The sans-serif typefaces introduce a touch of modernity, meeting the expectations of a young, connected clientele.
SECOND TITTLE TYPOGRAPHY


















